Maraltro

SELT

Case history

Our Client:

SELT S.p.A.

Their challenge:

SELT, is one of the most important energy transmission and distribution system operator in Italy with a 20 years history. It needed to consolidate it positioning as a reliable electricity grid constructor in Europe.

How we helped:

We have designed a 360-degree internationalisation plan to establish SELT as a reliable supplier in the growing German market for renewable energy sources and the grid. We have designed a new marketing strategy and redefined its visual identity. We have created a wide range of communication assets and promotional activities, including participation as main sponsor at a premium industry event in Berlin. This participation generated important new business contracts for the company.